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The Powerfully Likeable Lab

A live online course with Dr Kate Mason

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Warm authority. Interactive group coaching. Visible wins.

The Powerfully Likeable Lab

A six-week, practice-heavy cohort for women who want to communicate with authority and unlock their value by strengthening their voice, reach and impact at work.

Build your presence, sharpen your asks and answers, and turn your stories into decisions—without burnout or bravado. 

The Powerfully Likeable Lab is a small, live coaching cohort of incredible women, all looking to level-up and learn together.

Small groups, live reps, and a 90-day playbook to lock in habits.

Engage your audience and communicate the most authentic, powerful version of yourself.

Join a cohort of incredible women from today's most interesting companies to learn together.

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Good communicators impart information.

Gifted communicators change the room they're in.

Your teacher

Hi, I’m Kate!

I’m a leadership coach, World-Champion debater and author specializing in communication, influence, and leadership dynamics.

With over twenty years of coaching executives at companies like Netflix, Uber, Google, Microsoft and many more, I teach creative, powerful and important ways to show up and operate in high-stakes, high visibility workplaces.

I wrote the book Powerfully Likeable because I felt trapped between what felt like the only two ways I could communicate myself at work: the powerful way (high authority, no friends) or the likeable way (no authority, lots of friends). And honestly, that felt like a terrible choice!

I’ve also seen my fair share of women execs who hide their light, undersell their capabilities, get passed over for promotion or hide their achievements. It’s my personal mission to at least level the communicative playing field, so you can speak, be heard and get what you deserve. 

I want to help you boost your signal, presence, and value in your company.

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The Lab

Step into authority - even if it feels foreign.

Learn specific tactics to help boost your presence, like building clear arguments to convince stakeholders, and strategies to persuade and cement your credibility.

Become more visible at work.

Understand how to stand out from your peers with specific techniques to advocate better for yourself and your team, scope out clear wins and right-size your evidence to be its most compelling.

Get practical, hands-on advice.

The Powerfully Likeable Lab is a testing ground, not a lecture. You’ll experiment, contribute, question and more, with research and stories to bring theory to life, so you get practical, grounded and actionable advice.

Join a special movement.

Exceptional women leaders from technical and non-technical backgrounds join the Powerfully Likeable Lab: we have alumni from non-profits, VCs, and companies like Benchling, Bloomberg, Blue Origin, Coursera, Kaiser Permanente, Kellogg, Medtronic, Procreate, World Surf League, Zapier and many more.

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Inside the Lab…

  • Learn directly in a real-time, interactive format for 6 x 1 hour live Lab sessions 

  • Have an onboarding call with Kate, so you can create your personalized action plan for the Lab together.

  • Learn ideas asynchronously to keep Lab time interactive, engaged and practice-heavy.

  • Capture frameworks and ideas in an easy-to-remember format.

  • Join an optional (#NoSpam!) WhatsApp group with your cohort, to receive prompts, ask questions and stay in touch over the course of the Lab.

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What Others Are Saying

  • "I didn't want this course to end—genuinely one of the most valuable investments I've made in my personal career development. Kate has an uncanny way of pinpointing habits and providing a set of easily-implemented strategies to overcome them, all while communicating herself with warmth, humility, and amazing personal stories that help bring these lessons to life."

    - Sara B.

  • “Kate's course is a must-do primer for anyone looking to communicate more effectively… The content was grounded in research while packaged in a way that was accessible (crystal clear take-aways, easy to recall frameworks) and also linked to actionable and practical tools/techniques. I would highly recommend this course to anyone who gets in their own way.”

    Hannah Y.

  • “I feel both energized and confident coming out of this course! I appreciated the format, which included open discussion and sharing, followed by actionable steps facilitated in a personal and intimate fashion. I leave the course aware of my habits and patterns, and with pragmatic tools to improve my leadership communication in a step-wise and sustainable manner.”

    - Annie B.

  • “This was such a powerful course, and what I most appreciated was the pre-session videos which helped me prepare for each session and Kate's willingness to discuss relevant scenarios relatable to the content. Kate provided resources to help me use my voice to be heard without being louder and taught calm, controlled expression that I continue to leverage every day!”

    - April C.

FAQ

  • The Powerfully Likeable Lab runs for 6-weeks and includes 6 x 1hr coaching sessions plus one 1:1 introductory call, all with Kate Mason.

    If you choose, you can also be a part of a WhatsApp group for the duration of the Lab, where you’ll receive prompts, ideas and discussion with the other participants in the Lab.

  • The program is designed for women at all levels who are looking to accelerate their careers with supercharged communication plays. This might be you if:

    • You’re looking for ways to improve your communications to get better cut-through, impact and persuasion in your conversations and presentations.

    • You’re at an inflection point in your career, and you feel like you have more value than you’re currently communicating - and you’re wondering how to step up and do that more effectively.

    • You want to work on your confidence or your ‘executive presence’ and aren’t sure exactly where to begin.

  • We have a blend of recorded lessons, in-person, live coaching and cohort learning during the Lab, all of which is focused on the particular concerns of communicating as a woman at work - something which is unusual but also often presents a very real challenge.

  • First, thank you for reading! We hope you found it to be a valuable resource. The Lab brings to life many of the ideas of the Powerfully Likeable book, but it’s additive, not a replacement: the Lab offers you the chance to learn live, ask questions and receive feedback and coaching on particular issues you might be having.

  • Oh hi! We totally get it. Our Labs are hand-selected and confidential: what is said in the group, stays in the group, so you can be assured of speaking up without judgement or concern. We always make room for everyone and give space for everyone’s voice.

  • You’ll need to attend the hour-long Lab session, as well as about another hour to prepare, watch videos or read material. You can, of course, spend longer than this, but 2 hours would be the minimum.

  • Each Lab is different, but we cap the participants of each group at 10 people to ensure a personal experience.

  • Communication is all about both building good habits and making time to practice. After six weeks of doing both things in the Lab and in your own working life, you can expect to see changes in your communication, and will likely notice others receiving your opinions, conversations and presentations in different, more positive ways.

  • Not to worry - all our sessions are recorded and available for one week after the session for members of the Lab. We do not offer discounts if you’re unable to attend a session.

  • We offer a fourteen day money-back guarantee. If you’re not satisfied with the first two weeks of the Lab, we will process a full refund. We do not offer refunds after this time - thanks for understanding.

  • Yes, you can email hello@katemason.co and tell us more about how many team members you’d like to participate and we can create a separate Lab experience for you.

  • Please email us at hello@katemason.co and we’ll get back to you within 2 business days.

Secure Your Date with the Lab

  • February Cohort

    5pm PT Monday//12pm AEDT weekly

    Starting week February 9, 2026.

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Let’s talk!

 

For all enquiries or to book Kate’s services, please reach out to her team via the form below.